B2B Content and Resources
Articles and resources for business owners and stakeholders. These require an understanding of products and the UAE real estate market.
https://www.bayut.com/mybayut/expert-advice-with-banke-international-properties-llc-the-rising- popularity-of-investing-in-affordable-property-in-the-uae/
https://www.bayut.com/agentportal/announcements/floor-plans-mandatory-to-get-a-perfect-qualit y-score/
https://www.bayut.com/agentportal/authenticity-the-key-to-driving-up-visibility-of-listings-in-2021- shows-data-by-bayut/
CONTENT CORNER: After keyword research and understanding the needs of UAE real estate agents, I began creating blogs for the Content Corner – educational resources for agents. All content has been written and edited by me, alongside support from the Industry Director prior to publishing.
https://www.bayut.com/agentportal/blog/
Highlights: A guest blog, using storytelling writing style:
https://www.bayut.com/agentportal/industry-eye-mercedeh-poursaeid/ https://www.bayut.com/agentportal/real-estate-database-basics-featuring-bonus-tips-from-experi enced-agents/ – unique expert advice for agents
Listicles for Dubai’s leading newspaper
Research heavy reporting on trends in the UAE
1. https://gulfbusiness.com/top-10-instagram-users-uae/
2. https://gulfbusiness.com/top-10-youtube-channels-uae/
3. https://gulfbusiness.com/top-10-iftars-suhours-dubai/
4. https://gulfbusiness.com/top-10-holiday-destinations-uae-residents/
SEO-writing for brands in the UAE
Content for a website, based on keyword research and SEO optimisation. Required an understanding of the brand and the audience
https://www.sevenyachts.ae/yacht-rental/rodriguez/ https://www.sevenyachts.ae/yacht-rental/my-serenity/
Writing for a UAE lifestyle blog: on trends in the UAE
Required keyword research and understanding reader perspectives
Anjali Sudarsan 
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